Daily Archives: 05/02/2020

Oral What? It’s Kougan, Stupid!

Posted on 05/02/2020 by Lohcifer

The Japanese may talk about umami but kougan is what we Chinese focus more on. Mouth feel (kougan in Chinese) or more scientifically – oral haptics – is the reason why an entire adjective has been invented among the Chinese-speaking. … Continue reading →

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